Come unto me, all ye that labour and are heavy laden, and I will give you rest. Matthew 11:28 KJV
This invitation by Jesus proceeds from the heart of God. He would that none suffer the consequences of living separated from Him.
Man (mankind) was created to walk in constant communion with God. This is God’s desire, that each individual will want, and choose to have, a relationship with Him.
God will not violate man’s free will to choose.
But what saith it? The word is nigh thee, even in thy mouth, and in thy heart: that is, the word of faith, which we preach; That if thou shalt confess with thy mouth the Lord Jesus, and shalt believe in thine heart that God hath raised him from the dead, thou shalt be saved. For with the heart man believeth unto righteousness; and with the mouth confession is made unto salvation. Romans 10:8-10 KJV